anuary 2026
Over the past two years, website traffic to Women on Web from ChatGPT has increased significantly. Women on Web has begun to analyze trends from different countries over time to understand where care seekers are turning to artificial intelligence chatbots in order to support them on their abortion journey.
In the table below, the data from 2024 shows the top 20 countries where care seekers clicked onto the WoW website from ChatGPT vs. all of the sources of traffic, as well as the number of requests for abortion pills submitted to the the organization:
In the following table showing data from 2025, we can see a marked increase in the number of clicks and abortion pill requests from ChatGPT vs. all other traffic sources:
In 2026, Women on Web plans to continue researching and analyzing data trends from ChatGPT to better understand where care seekers are using artificial integllience. We also plan to conduct research to understand the motivations of care seekers, such as if they used chatbots for emotional support, information access, or other forms of support throughout their abortion care journey.
